Martin Okwanyo

The 4 P’s of Network Marketing.

I’ve been an entrepreneur in network marketing for over a year now and I have been surrounded by people who have a drive to succeed that I have not seen before. While only a few of us are as successful as we’d like to be, there are some shared characteristics that serve as a starting point. I call them the “The 4 P’s of network marketing”.

Plan- Once you have an idea, your next step is to plan on how you are going to execute the idea. Many people get too deeply into planning and suddenly realize they are drowning. Once you have a plan your need to take action. Take the time up front and do your SWOT (strengths, weaknesses, opportunities, threats) analysis and make sure you give your idea it’s best chance to succeed.

Passion- Have you ever heard of the “4 hour work week”? It is possible but if your not fully ready to live your dream, all day and all night you might never get to where you want to be. You had better be absolutely in love with what you’re doing.

People- In order to succeed as an entrepreneur in network marketing one has to have the make it happen attitude. Get out of your own way and allow yourself to succeed. Its by helping people you help yourself up the plan. How many people do you know would love an extra income coming in? Who are you to decide that it’s not for them? Talk to them, let them decide for themselves. In the long run you get rewarded for it. You deserve to get to where you want to be don’t you?

Persistence– Ultimately, everything on here comes down to your mindset. You need the right attitude and the ability to believe you can achieve what you set out to do. If you can’t surround yourself with people who are fully vested in the success of your idea, block them all out. Changing your mindset can be a lonely road.

Support system– The 4 P’s are fantastic skills to master but without a support system you and your team cannot grow. With every business venture a support system can be very beneficial. It can be your family. It can simply be friends who are excited to see you succeed. Whoever it is, make sure they are there for you. Changing your mindset can be a very lonely road as stated above but just know that I am also here to pick you up and push you on if you stumble.

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